Why Step Up?

Step Up combines the strengths and in-depth expertise of Genesis BCW with a specialized focus on the communications and public relations needs of startups. We strive to become the most preferred public relations agency for startups in India.

What is Step Up?

Step Up, part of BCW India Group is a specialized communications agency for startups and entrepreneurs. Through a focused communications approach combining traditional media relations and digital storytelling, we help build and sustain the reputation for startups in India.

Step Up combines the strengths and in-depth expertise of BCW India Group with a specialized focus on the communications and public relations needs of startups. We strive to become the most preferred public relations agency for startups in India.

  • Spanning traditional and digital communications solutions: Access to a range of integrated communications solutions to help startups tell their story compellingly to all their different stakeholders.
  • Wide experience base with pan-India presence: Agency with close to a decade of experience in working with startups across fintech, F&B, e-commerce, sustainable transportation, real-estate, education, technology, D2C, among others.
  • Customisable and affordable service offerings: Understanding the expectations of startups, we offer value-driven services to help startups achieve their business goals through communications.
  • Creative storytellers: We believe that a strong narrative has the potential to become the backbone of any effective communications strategy. By focusing on creative storytelling, we aim to build and maintain a positive reputation for businesses.
  • Passionate team: We know the secret sauce for startups is passion, and our team combines that with their rich experience of handling public relations for startups in India.

 

Our Benchmarks
Ideas Driven

We help you tell your stories compellingly

Agile Team

Young, passionate, experienced, professional; quick, high-impact turnaround

One-Stop Partner

Experience in traditional, digital media and new age media to cater to clients’ unique needs

Customized Solution For You

Tailor-made for your unique audiences, investors, customers, and employees to drive real, targeted Impact